Most products are built because they aim too solve a problem. It could be a problem that you, yourself encountered, or something a friend encountered. But it’s a problem that started us on the journey of developing a solution to.

Now like other product developers out there, I have made a career solving problems. Problems in the educational sector, public sector, even for myself. And what most technology businesses start out with these days are digital products that are aiming to solve a problem. But what makes your product noticeable? Why would someone buy your product?

Your product needs to have a vision. A vision of what the future will hold. It